A Visible Distance – Craft, Creativity, and the Business of Design

Title: A Visible Distance - Craft, Creativity, and the Business of Design
Published by: Set Margins, Eindhoven
Release Date: 2024
Contributors: Matt OWENS
Genre:
Pages: 232
ISBN13: 978-90-834041-4-1

9.500 HUF

 

Part personal memoir and part professional manual by Matt Owens, A Visible Distance, Craft, Creativity, and the Business of Design is a reality check to challenges when building a practice in graphic design or branding. These lessons and learnings span the recent decades: from his roots in DIY, punk, and skateboarding in the later 80s, to the advent of the commercialization of the internet in the late 1990s, building and growing a creative agency, to the present disruption of artificial intelligence, automation, and distributed hybrid teams.